Sodexo live! has been awarded an eleven-year contract as a partner of Fulham Football Club (FFC) on its new Fulham Pier development, starting in July 2022. Fulham Pier will become one of London’s premier leisure destinations on the banks of the River Thames which will include restaurants, a Riverside Market, meeting and event spaces, bars and lounges, a basement entertainment venue, boutique hotel and spa experience.
Sodexo live! will work with the FFC management team over the coming period to support the physical delivery of the venue and act as commercial lead to bring together the best of London’s dining and entertainment scene through a selection of retail partners high-end brand. The venue’s matchday capacity after development will be 28,000.
The contract will see Sodexo Live! providing hospitality, retail and non-event sales and catering services, as well as supporting the club as a strategic business partner as it transforms the iconic Craven Cottage.
David Trotter, Division General Manager of Sodexo Live! UK and Ireland said: “This is an incredible project that will place Fulham Pier at the heart of its community, as a leader in state-of-the-art hospitality and leisure. We are delighted to partner with Fulham FC and look forward to bringing the breadth of our hospitality, retail, customer experience and venue management knowledge to this incredible project.
Commented Alistair Mackintosh, Managing Director of Fulham Football Club: “Fulham Pier is a game changing development for the local community. He will not only bring a wide range of high quality equipment to the region; it will also attract visitors from everywhere. We are happy to work with Sodexo Live! on the project and we look forward to making Fulham Pier a remarkable destination.”